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<channel>
	<title>isaiah</title>
	<link>https://isaiahseret.com</link>
	<description>isaiah</description>
	<pubDate>Thu, 16 Oct 2025 19:41:45 +0000</pubDate>
	<generator>https://isaiahseret.com</generator>
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		<title>___HOME</title>
				
		<link>https://isaiahseret.com/___HOME</link>

		<pubDate>Thu, 13 Aug 2020 20:46:25 +0000</pubDate>

		<dc:creator>isaiah</dc:creator>

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		<description>&#60;img width="1967" height="562" width_o="1967" height_o="562" data-src="https://freight.cargo.site/t/original/i/9202bff0ab2c291100091e87a414ba434d089da36dccda85a407c62551a3eb3b/SERET-PNG3.png" data-mid="239499020" border="0" data-scale="30" src="https://freight.cargo.site/w/1000/i/9202bff0ab2c291100091e87a414ba434d089da36dccda85a407c62551a3eb3b/SERET-PNG3.png" /&#62;

I.
Inhale. 
We meet. 
Here. 
Now. 
Exhale.

II.
We are what we think, having become what we thought. 
With our thoughts and actions we create our world.
- Siddhartha Gautama



III.
If I never meet you in this life, may I feel the lack.
- The Thin Red Line



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		<title>Bottom Nav</title>
				
		<link>https://isaiahseret.com/Bottom-Nav</link>

		<pubDate>Thu, 13 Aug 2020 20:46:26 +0000</pubDate>

		<dc:creator>isaiah</dc:creator>

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		<description>Vimeo&#38;nbsp; &#38;nbsp;&#124;&#38;nbsp; &#38;nbsp;Twitter&#38;nbsp; &#38;nbsp;&#124;&#38;nbsp; &#38;nbsp;Instagram</description>
		
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		<title>COMMERCIALS</title>
				
		<link>https://isaiahseret.com/COMMERCIALS</link>

		<pubDate>Thu, 05 Feb 2015 06:24:18 +0000</pubDate>

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		<title>MOL</title>
				
		<link>https://isaiahseret.com/MOL</link>

		<pubDate>Wed, 19 Oct 2022 18:57:40 +0000</pubDate>

		<dc:creator>isaiah</dc:creator>

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SAMSUNG GALAXY&#38;nbsp;
"MUSEUM OF LAPTOPS"SAMSUNG &#124; BBH NYC
AD AGE

Welcome to the Museum of Laptops, where you can explore exhibits of laptop pain points, which we no longer have to deal with thanks to Samsung’s new Galaxy Book.




MOL was shot in Kyiv with Radioaktive. The iconic production hub had become famous for putting its heart into everything they do; and this was no exception. It was an honor to make this with a team that cared so deeply about every element of the production and to bring their soviet era locations to double for the futurism in this spot. The big lift was a zero-G elevator that dropped like a battery. For this, we created an interactive set with wire rigging at the ceiling and lit it with LEDs to produce a full in-camera rear projection. 

CREDITSAgency: @bbhnewyork
Creatives: Jackie Anzaldi, Kevin Tosi, Liz Loudy &#38;amp;&#38;nbsp;Rafa Rizuto
 Agency Producer:&#38;nbsp;Shelley Giera 
Service Co: Radioaktive
Director: @isaiahseret
1st AD:&#38;nbsp; @kristina_ilyina
Producer: Peter Knowles
Director of Photography: @mauro.chiarello
Production Designer: @danieltaylordesign
Costume: @kateforbescostume
Editorial: @rockpaperscissorseditorial
Editor: Mikkel E. G. Nielsen
Post Production: @movingpicturecompany
Colorist: Tom Poole / Co3

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&#60;img width="1310" height="1596" width_o="1310" height_o="1596" data-src="https://freight.cargo.site/t/original/i/d9f515196c2aed4dc3ab4afff194d6d06c009742f8d1dd453abd8e51841fb05e/Screen-Shot-2022-10-19-at-2.33.54-PM.png" data-mid="156494162" border="0"  src="https://freight.cargo.site/w/1000/i/d9f515196c2aed4dc3ab4afff194d6d06c009742f8d1dd453abd8e51841fb05e/Screen-Shot-2022-10-19-at-2.33.54-PM.png" /&#62;

Set stills by @vitaliymariash








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	<item>
		<title>Halo</title>
				
		<link>https://isaiahseret.com/Halo</link>

		<pubDate>Fri, 03 Dec 2021 20:25:39 +0000</pubDate>

		<dc:creator>isaiah</dc:creator>

		<guid isPermaLink="true">https://isaiahseret.com/Halo</guid>

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HALO "INFINITE"XBOX &#124; 215 McCannShoot Online &#124; AdWeek &#124; LBB OnlineShots Awards 2022, Directon - Bronze &#124; AICP Awards 2022, Advertising Excellence/Campaign &#124; Andy Award Winner, Craft &#124; Cannes Lions&#38;nbsp; (Production Design, Sound Design) Shortlist

This project was always about a triumphant return to Halo origins. Uncovering the legacy of Master Chief. Master Chief has always been unreadable. Here we have a chance to deep dive into the emotional currents of people who helped make him. Who crafted his armor. Built his weaponry. Thematically we touch on committed heroism of Unspoken, blind dedication in&#38;nbsp;Magnes and sacrifice in&#38;nbsp;Lightbringers. Three stories that help Halo&#38;nbsp; leap into the infinite.
Below are the full films, that make up, Infinite.







HALO&#38;nbsp;"LIGHTBRINGERS"XBOX &#124; 215 McCann


The process for this script is two-fold. To immerse ourselves in the claustrophobia of the trapped mine on an outer colony. And expand the human and psychological world while we do it. A DISASTER FILM AT ITS HEROIC ENDING. &#38;nbsp;










HALO "MAGNUS"XBOX &#124; 215 McCann

Magnus is a mother daughter story. That was the key, to know who our hero, Rivas, is. This human connection, amidst a genre film of discovery, drive, and achievement, is anchored in this narrative. This was a special project, as I loved working with Lubina Azabal and @priyablackburn. The dialogue, arriving from each of their strengths, becoming personal in their ability to complete each others thoughts. 










HALO "UNSPOKEN"XBOX &#124; 215 McCann

A MOVING PORTRAIT OF TRAUMA. Of expression without words, but with a captivating performance. One that is delivered an elegant dance of the hands. &#38;nbsp;



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Here are a few of Fiona’s sketches for the sets.
And last item -- a sweet reaction video the 215 folks put togethere...






CREDITS
CASTStarring: Jamal Ajala&#38;nbsp;@jamalajala95 (UNSPOKEN)Starring: Daniel Bowerbank&#38;nbsp;@danieljbowerbank (LIGHTBRINGERS)Starring: Lubina Azabal and Priya Blackburn&#38;nbsp;@priyablackburn (MAGNUS)
AGENCY215 McCann
CCO: Scott DuchonCD: Alper KologluCD: Brad Meyersacd
Copywriter: Andy Holdeman
PRODUCTIONProduction Company: @biscuit.filmworks&#38;nbsp;
 Service Company:&#38;nbsp;@tuna_fish_tuna_iconAgency: @215mccannManaging Director: @shawnbullenExecutive Producer: @andrewtravelsteadHead of Production: Rachel Glaub / @seanlmoodyProducer: @jeffmcdougallUS Production Supervisor: @enanicLocal Line Producer: Aleksandra Babić
1st AD: Atilla Yucer&#38;nbsp;Director of Photography: @steveannisdopProduction Designer: @fiona_crombie_Special FX: LegacyArt Director: @porupcaWardrobe Design: Bojana Nikitović and @janazahaMakeup Artist: @tanja.vidanovicHair Stylist: Jelena DujovićSFX Makeup: @lakobrijafxGaffer: Dragan Šapić ShapaKey Grip: Ivan LekovićCasting Directors: @smccasting and Hayley WilliamsEditorial: @biffbutler at @workeditorial LAVFX: Doug Luka at @method_studios
VFX Producer:&#38;nbsp;Scott BoyajanColorist: Tom Poole
Music: @sethfruiterman at @humanworldwideComposition: John Christopher Barnes (MAGNES)&#38;nbsp;Composition: @jonthubbell (LIGHTBRINGERS)Composition: John Christopher Barnes</description>
		
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	<item>
		<title>NOODLE QUEST</title>
				
		<link>https://isaiahseret.com/NOODLE-QUEST</link>

		<pubDate>Thu, 16 Oct 2025 19:41:45 +0000</pubDate>

		<dc:creator>isaiah</dc:creator>

		<guid isPermaLink="true">https://isaiahseret.com/NOODLE-QUEST</guid>

		<description>




AMEX&#38;nbsp;"NOODLE QUEST"
DENTSU NY
Noodle Quest was the first in what became more than two years of redefining Amex’s creative voice in TVC and Print. Developed with our friends at Dentsu—particularly Christina and Alyssa—and editor Hank Corwin, we built a multi-channel campaign that didn’t feel like a bad After Effects project. Shot by Guillermo Garza, with second unit by Jackie Bao, we brought a Japanese noodle quest to life in the heat of a Bangkok December.



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BTS-ish moments...



CREDITS
CASTStarring: Jamal Ajala&#38;nbsp;@jamalajala95 (UNSPOKEN)Starring: Daniel Bowerbank&#38;nbsp;@danieljbowerbank (LIGHTBRINGERS)Starring: Lubina Azabal and Priya Blackburn&#38;nbsp;@priyablackburn (MAGNUS)
AGENCYAgency: Dentsu @dentsu
GLOBAL CCO: Julie ScelzoCD: Christina PitsinosCD: Alyssa OllisProducer: Celia Everett
TALENTAilin Salas
Prim Patnasiri
PRODUCTIONProduction Company: @biscuit.filmworks 
Director: Isaiah Seret
Founding Partner: Shawn Lacy @shawnbullen
Executive Producer: Andrew Travelstead @andrewtravelstead
Head of Production: Sean Moody @seanlmoody
Producer: Suza Horvat
Director of Photography: Guillermo Garza @_guillermo_garza
Camera Operator: Jackie Bao @baohouse 
Production Designer: Akin Mckenzie @keenkenzie
1st AD: David Webb @webb888
Wardrobe Stylist: Mae Petchsawang @mae_petcharat_costumedept
Hair Stylist: Tom Vijob 
Makeup Artist: PP Deesawat 
Editor: Hank Corwin @ Lost Planet @lostplanetpost
VFX: Jamm @jamm.vfx
Sound: Premier Music Group @premiermusicny
Service Co: TaProD @taprodgroup
Service Co Producer: Gob Tangtham
Client: American Express @americanexpress
</description>
		
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	<item>
		<title>Nike "DYNASTY"</title>
				
		<link>https://isaiahseret.com/Nike-DYNASTY</link>

		<pubDate>Tue, 10 Aug 2021 15:46:05 +0000</pubDate>

		<dc:creator>isaiah</dc:creator>

		<guid isPermaLink="true">https://isaiahseret.com/Nike-DYNASTY</guid>

		<description>
NIKE “DYNASTY”
W+K &#124; BISCUIT
It was an honor to be part of this fast-moving, chaotic, heartfelt project. Most importantly, we made this to Congratulate the USA Basketball Women’s National Team on bringing home their 7th straight Olympic Gold Medal. They truly represent the best of us.&#38;nbsp; Further, it is thanks to these legendary athletes on the USAB Team, and their agents, reps, coaches, and teams, and our lead actress, Jordan Kristine Seamón, who is truly an amazing talent, that this film is what it is.

The spot was written by our great partners at W+K, and in particular, Cat, Ed, and Barco, who were all so switched on, and produced by the family at Biscuit, and our many collaborators. Including dear friends Bradford Young &#38;amp; Maceo Bishop who offered their powerful image-making in lensing this project.  
🙏


CREDITS
Featuring&#38;nbsp; JORDAN KRISTINE SEAMON&#38;nbsp;
&#38;amp; The USAB NATIONAL BASKETBALL TEAM


WIEDEN + KENNEDY 
@wiedenkennedy
Producer FELICIA GLOVER &#38;amp; SHELLY EISNER
ECD ALBERTO PONTE &#38;amp; RYAN O’ROURKE
Creative Director ED HARRISON
Art Director JON BARCO
Brand Executive NIKKI YOERG
Copywriter CATHERINE FRAZIER (Cat)
Brand Director PAUL WENTWORTH

BISCUIT FILMWORKS 
@biscuit.filmworks
Managing Director SHAWN LACY
Executive Producer ANDREW TRAVELSTEAD
Producer PETE VITALE&#38;nbsp;@petevitale66
Director ISAIAH SERET @isaiahseret
Cinematographer&#38;nbsp; BRADFORD YOUNG
Cinematographer MASEO BISHOP &#38;nbsp;@maceobishop
1st AC WAYNE GORING (LA) &#38;amp;&#38;nbsp; REED KOPPEN(LV)
Gaffer SIMON CHO(LV) MIKE BAUMAN (LA)
Key Grip DANNY STEPHENS


Production Designer CHRIS JONES
Prop Master DRU LEGGIERO
Key Hair MICHAEL DAVID WARREN @md.warren
Key Make Up ROZ MUSIC @rozmusic5


Wardrobe Stylist CAMILLE GARMENDIA @camillegarmendia




Editorial
ACADEMY PICTURES @academy.pictures
PETER WIEDENSMITH




Vfx
A52 @a52vfx
VFX Supervisor ANDY BARRIOS @arbarrios


Color
Primary @color.with.primary
Colorist: DANIEL DE VUE @danieldevue_colorist


Sound 
NOAH WOODBURN @jointeditorial</description>
		
	</item>
		
		
	<item>
		<title>AmexDelta</title>
				
		<link>https://isaiahseret.com/AmexDelta</link>

		<pubDate>Fri, 21 Aug 2020 17:11:05 +0000</pubDate>

		<dc:creator>isaiah</dc:creator>

		<guid isPermaLink="true">https://isaiahseret.com/AmexDelta</guid>

		<description>





AMEX &#124; DELTA “STATUS”
BBH &#124; BISCUIT &#124; 24/7
STATUS is a social disease. The craving, comparing, and showing, that is at the heart of a realm of desire. It's easy to call out status seekers, but there are subtle aspects of this aspirational 'chasing’ that we all fall victim to.&#38;nbsp; In this film, we go deep into Status -- unpacking the status we are often ‘sold’, and ask if a ‘healthy’ concept of status could exist. One where we find meaning, and worth, in our ability to connect with family, friends, and ourselves.

This production was blessed by the 24/7 team in Barcelona and the beloved creatives at BBH. Who, all on-site, were the best, most fun, pop-up family one could hope for. The last showdown before Covid shifted the landscape of productions. 

Shot across six days, with the support of an amazing team, including Phillip Le Sourd, Buki Ebiesuwa , and Marco Puig, we captured something I feel I have strived for since starting into commercials. A sense of intangibility, freedom, and sophistication of form. Hank Corwin and Luke Lynch, edited the film as a team, handing the cuts back and forth to create a layered, textured understanding of the material. This intense working of the footage was a joy to experience and that brought that feeling of ‘fever craving’ to the opening.
The final film was meticulously finished by Jamm, Damion, and Sonic Union, and frankly would never have been completed if it were not to the persistence of Sam Kilbreth.


CREDITS











BBH
Chief Creative Officer GERARD CAPUTO
Creative Director&#38;nbsp; JACKIE ANZALDI
Associate Creative Director LIZ LOUDY
Executive Producer SAM KILBRETH
Head of Account Management ALEX MONGER
Group Account Director ALI CORNFORD












24/7
Executive Producer IVO VAN VOLLENHOVENProducer&#38;nbsp; OLGA JABAL
Supervising Chaparone JORDI MOLLA





BISCUITManaging Director SHAWN LACY
Executive Producer JEFF MCDOUGALL
Producer JESSICA COOPER
Prod. Supervisor ENA NIC1st AD JAVIER SOTO2nd AD OLGA PUJALTE




Cinematographer&#38;nbsp; PHILIPPE LE SOURD
Camera Operator FRASER RIGG
Gaffer JAVIER CATALAN
Key Grip XAVIER MONTOLIU

Production Designer MARCO PUIG











Art Director ANDREA BATLLO

Wardrobe Stylist BUKI EBIESUWA


























Hair &#38;amp; Makeup Artist PEPA PEREA&#38;nbsp;


Editorial
LOST PLANET + PARALLAX&#38;nbsp;
Editorial HANK CORWIN &#38;amp; LUKE LYNCH

Vfx




JAMM




VFX Supervisor PATRICK MUNOZColorColorist DAMIEN VAN DER CRUYSSEN (The Mill)
Sound
SONIC UNION
</description>
		
	</item>
		
		
	<item>
		<title>Orville Peck</title>
				
		<link>https://isaiahseret.com/Orville-Peck</link>

		<pubDate>Mon, 24 Aug 2020 16:38:09 +0000</pubDate>

		<dc:creator>isaiah</dc:creator>

		<guid isPermaLink="true">https://isaiahseret.com/Orville-Peck</guid>

		<description>




	
	










ORVILLE PECK&#38;nbsp;
“NO GLORY IN THE WEST”
COLUMBIA RECORDS

 
I usually take a song title as a divination, predicting the experience we will have, as we make it and as we put it out into the world. And true to form, there ain’t No Glory In The West.

Cold days in Alberta. A vision of films before us. Last flight out before Covid. Isolation. Horses. Nicole and Steve. Blessed to be creative. But everything moves slow in snow. Later the warmth and inconceivability of Hank -- the follow through of Andre, the clear visions of Jake. And Andrew continuing to encourage. And here we are.&#38;nbsp;

CREDITS
PRODUCTION COMPANY Biscuit Filmworks
MANAGING DIRECTOR / PARTNER Shawn Lacy
EXECUTIVE PRODUCER Jeff McDougall 
EXECUTIVE PRODUCER Mercedes Allen-Sarria
EXECUTIVE PRODUCER Andrew Law 
COMISSIONER / COLUMBIA Bryan Younce

PRODUCER Nicole Disson
DIRECTOR OF PHOTOGRAPHY Steven Annis
EDITOR Hank Corwin &#124; Lost Planet
EDITOR&#38;nbsp;Andre Jones &#124; Arcade Edit
VISUAL EFFECTS Jake Montgomery &#124; Jamm VFX
COLORIST Sofie Borup


1ST AD Jim Sutherland
LOCATION MANAGER Edsel Hilchie 
PM Gavin Biedler 
PRODUCTION COORDINATOR Sherra Bridgewater 
LOCATION ASSISTANT Alex McGregor


PRODUCTION DESIGNER Paul Healy 
ON SET DESIGNER Alan McCullagh
SET DRESSER Jason Coxworthy


1st AC Brian Shier 
2nd AC Cherise Keowen 4
CAMERA TRAINEE Emily Kiara
DIT Meghan Consenzo 


KEY STYLIST Catherine Hahn 
ON SET LEAD STYLIST Lindsey DeMay 
STYLIST Talal Alabdali
KEY GRIP Jeff Delaney 
GAFFER Amelia Doescher 
BEST BOY Jamie Wensley
BEST BOY Blair Bourque
PEACEMAKER CAM OP Brad McGrego
PEACEMAKER DRIVER Glenn Ennis
PEACEMAKER ARM OP Tyler McDougall
AUDIO PLAYBACK Ron Osiowy


HORSE WRANGLER John Scot
HORSE WRANGLER Cheri Nelson








	
</description>
		
	</item>
		
		
	<item>
		<title>SaintArcher</title>
				
		<link>https://isaiahseret.com/SaintArcher</link>

		<pubDate>Fri, 21 Aug 2020 17:11:19 +0000</pubDate>

		<dc:creator>isaiah</dc:creator>

		<guid isPermaLink="true">https://isaiahseret.com/SaintArcher</guid>

		<description>
	



	
	

SAINT ARCHER “PATIENCE”
Preacher Austin


I love films that have a strong theme, and this one is very close to my heart: PATIENCE. The notion of patience gave us a tone that could help inform every decision, the spine that the whole team could align around. 

“Patience”, as in the Gun’s and Roses song, re-whisled by Alex Ebert (of Edward Sharpe — one of the best whistlers I’ve ever heard), but also Patience, as in, the perfect word to describe this late-afternoon-beer-run feeling we’re here to portray.


 Patience is also the feeling — it’s the necessity to back off, chill out, calm down, and wait. Implicit in patience is COMPLETE RELAXATION. Because, the thing is, if you’re not enjoying the wait, you’re not patient. 


In translating this theme for Saint Archer, and for the small bear companies first Super Bowl we worked with world-class skater, Paul Rodriguez. And while he won eight medals at the X Games (four of them gold), but what I love most about his style, is how relaxed he always looks when he skates.


CREDITS


CREATIVE DIR, ST. ARCHER Kylie Carnes CHIEF CREATIVE OFFICER Rob BairdCREATIVE DIRECTOR Marcus Brown BRAND DIRECTOR Kristen MeadePRODUCER Shane Smith

PARTNER/MANAGING DIRECTOR Shawn Lacy 
EXECUTIVE PRODUCER Jeff McDougall 
HEAD OF PRODUCTION Mercedes Allen/Rachel Glaub 
PRODUCER Jessica Cooper&#38;nbsp;




1st AD Kate Greenberg
2nd AD Braden Anderson 


DP Christopher Blauvelt 
EDITOR Chris Catanach
CAM OP A/STEADICAM Dennis Noyes 
1st A.C. "A CAM" Mike Blauvelt
DIT Sean Goller 
EDGE Driver/399 Brian Mussetter
GAFFER Jesse Wine 
KEY GRIP Eric Mutz 
PRODUCTION DESIGNER Adam Siegel
PRODUCTION DESIGNER Tina Pappas 
COSTUMER Cris Araujo 
MAKE UP ARTIST Roz Music 
HAIR STYLIST Cindy Rankin 
SOUND James Berek 
BOOM Paul Romo 
LOCATION MANAGER Roberto DeBiase 


CAST
HIMSELF Paul Rodriguez
BUSKER Colin Martin









	
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